Case Study

We partnered with Neuroptima, a premium, science-backed

nutraceutical brand, to revamp their entire digital and brand experience

We partnered with Neuroptima, a premium, science-backed

nutraceutical brand, to revamp their entire digital and brand experience

Results at a glance

21%

21%

Increase in Conversion Rate, within two months, driven by streamlined checkout and clearer product categorization.

Increase in Conversion Rate

187%

187%

Increase in Orders, thanks to easier recognizable product benefits, redesigned upsells and subscription prompts

Increase in Orders

Before

After

Challenge

Complex Catalog with Unclear Benefits

Multiple product lines (focus, sleep, hydration, recovery) with different usage instructions and ingredient call-outs. Customers struggled to understand benefits from a glance.

Outdated Visuals

Legacy product labels looked generic and under-emphasized Neuroptima’s scientific rigor. Lack of 3D or lifestyle imagery made it hard to convey product benefits.

Brand Inconsistencies

Existing logo and color palette felt dated against newer “premium” competitors. Website typography and UI components varied across pages.

Low Social Engagement

Ads relied on stock images and text overlays, performed below industry-standard click-through rates.

Our Solution

E-Commerce Revamp

Redesigned Neuroptima’s Shopify store with a benefit-driven IA, responsive UI, lazy-loading assets, and streamlined checkout (including bundle builder and one-click pay options) to boost conversion and AOV.

Label & Packaging Redesign

Developed a cohesive label system, color-coded by product line, clear ingredient hierarchy, science-inspired graphics, with print-ready dielines compliant with FDA requirements.

3D Assets & Animations

Modeled photorealistic jars and capsules in Blender and produced short 3D animations (capsule dissolution, “neurotransmitter flow”) for product pages and ad assets to visually communicate benefits.

Integrated Brand Refresh & Social Ads

Refined the logo, color palette, typography, and UI components; crafted on-brand social media ads (carousels, GIFs, product launch cards) using 3D renders and benefit-focused copy, with options for A/B testing to maximize CTR.

25

+

Website pages and modals

Website pages and modals

70

+

Graphics & Animations

Graphics & Animations

3

Team members

Team members

4

Months

Months

“Our conversion rate jumped from 2.6% to over 20% each month since the launch.”

“Our conversion rate jumped from 2.6% to over 20% each month since the launch.”

“Our conversion rate jumped from 2.6% to over 20% each month since the launch.”

Working with Artasaka over the past 4 months has been a an absolute privilege. From promo graphics to a fully custom website, they brought creative insight, smooth coordination, and fast turnarounds across the board. Our conversion rate jumped from 2–5% to over 20% thanks to the site they built. I highly recommend Artasaka.

Working with Artasaka over the past 4 months has been a an absolute privilege. From promo graphics to a fully custom website, they brought creative insight, smooth coordination, and fast turnarounds across the board. Our conversion rate jumped from 2–5% to over 20% thanks to the site they built. I highly recommend Artasaka.

Working with Artasaka over the past 4 months has been a an absolute privilege. From promo graphics to a fully custom website, they brought creative insight, smooth coordination, and fast turnarounds across the board. Our conversion rate jumped from 2–5% to over 20% thanks to the site they built. I highly recommend Artasaka.

Bailey Klemmensen

CEO @ NEUROPTIMA

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